Started: 25 March 2026
PRD v0 — Zomato AI Food Assistant
Author: Ashik K Shetty
Date: 25 March 2026
Status: Draft
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Zomato users — especially new and occasional users — feel overwhelmed by too many choices on the home page and miss relevant offers, leading to decision fatigue and abandoned orders.
Abhay, 25, SDE, Bengaluru — daily Zomato
user frustrated by endless scrolling and
missing discounts. Wants quick recommendations
and auto-applied coupons.
Arun, 40, Professor, Bengaluru — occasional
user overwhelmed by cluttered UI. Orders for
family of 4 on Sundays. Needs simple guidance
and voice/text assistance.
From Abhay: